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The Utopian Paradise of Rochester

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The scheme of the founder of the Gillette razor company to turn Rochester area into a futuristic socialist utopia is fascinating:

Architecture

The primary goal when designing the architecture for Metropolis was to make each public space as beautiful as possible. When building a city of such large undertaking Gillette estimated that world renowned architects would fight for the chance to build a structure that would house an entire nation. Architects would each submit their designs to a bureau of architecture then the plans would be voted on based on their beauty and uniqueness as well as there practicality and longevity. Of all the thirty to forty thousand buildings in the city, no two need be alike in artistic treatment.

“Each and every building of “Metropolis” would be a complete and distinct world of art in itself. Every color and every shade of color would be found in their ceramic treatment. In some instances, there would be a gradual dissolving from a dark shade of color at the base to an almost white at the top of the buildings. In others, the general dissolving of one tint into another would give an effect that would combine all the prismatic tints of the rainbow. In others, a single delicate tint would be the predominating feature. Here, one would look as though chiseled from a block of emerald, another from jet, another from turquoise, and another from amethyst.”

Imagine a city sprawled over three counties with massive buildings each with their own unique world renowned architecture. This would become a world wonder in itself, and encourage people to move and live in the city. Coupled with effective infrastructure and an open public space, city living not only becomes a preferable option it became the only logical residence.

While covering our city in multi colored tiles or jade and emerald is a little far fetched the basic principle of his idea remains the same, city building should be unique and beautiful, adding to the city’s environment instead of subtracting from it.

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