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Think Smaller. Think More Legs.

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Lotta folk have sent me this, and I want to make one thing absolutely clear: I have never been under any illusions that the meat themed substance that constitutes the McRib has anything to do with pork rib.

But the lawsuit alleged that fans of the sandwich assume they’re biting into pork rib meat, but the McRib does not really contain any.

Despite its name and distinctive shape — its meat patty has been deliberately crafted to resemble a rack of pork ribs—the McRib does not contain any actual pork rib meat at all,” the lawsuit said. “Instead, its meat patty is reconstructed using ground-up portions of lower-grade pork products such as, inter alia, pork shoulder, heart, tripe, and scalded stomach.”

The lawsuit said actual pork rib meat cuts — spareribs and baby back ribs — are premium cuts of pork that are more valuable than lower-quality cuts. Despite not containing any rib meat, the McRib is among the most expensive single-item options offered on the menu at McDonald’s, the lawsuit said.

“The name ‘McRib’ is a deliberate sleight of hand. By including the word “Rib” in the name of the sandwich, McDonald’s knowingly markets the sandwich in a way that deceives reasonable consumers, who reasonably (but mistakenly) believe that a product named the ‘McRib’ will include at least some meaningful quantity of actual pork rib meat, which commands a premium price on the market,” the lawsuit said. “McDonald’s does this despite knowing that the sandwich in fact does not contain any meaningful quantity of actual pork rib meat — indeed, none at all.”

See also Friend of the Blog Erin Petrey’s discussion of what bourbons best pair with the McRib

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