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McDonald’s

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Isn’t the real reason for McDonald’s slumping sales and potential slow decline that it makes a horrible burger and that a generation perhaps somewhat more sophisticated on food than the previous realized this? Whether a nouveau fast food joint like Five Guys or Shake Shack or In-n-Out–or just good old Wendy’s–there isn’t much reason to eat McDonald’s today outside of being stuck feeding at the chain’s monopoly on the Mass Pike.

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