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EPIC FAIL, Utter Inevitability Edition

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Pajamas Media. If I understand correctly, they’re going to go from being a $7 million wingnut RSS feeder/wingnut BlogAds to a wingnut BloggingHeads. I’m sure that will be equally successful…

…whoa, whoa, whoa…is it true that the idea is that this wingnut Bloggingheads will involve a subscription fee? That’s twice as expensive as Showtime? Maybe there are people who would actually pay money to watch Glenn Reynolds interview Roger Simon. I don’t know. Frankly, I don’t want to know. They’re the kind of market we could do without. (Hmm, maybe now I see the business model: compiling lists of leads for various sales enterprises. “Look, if you don’t buy our list of extremely dumb people with way too much money on their hands, we’re taking it across the street to Jerry Graff!” Alas, I think you need more than 5 names…)

…in the funniest bit of comedy from his letter to the dupes, Roger Simon explains his new business model:

…but as many of you have noticed we are putting considerable effort into Pajamas TV. The theory behind this is that television is on the cusp of change and the Internet and the TV set will soon fuse. Apple TV already exists and several of the electronic companies have flat screen TVs in the pipeline with the Internet accessible at the click of a remote. Pajamas TV is trying to position itself for this in the long run.

All of this may be true, but alas for it to be relevant there would have to be an actual market for hour-long “Joe the Plumber’s exclusive interview with 2012 GOP presidential front-runner Fred Thompson, live from a hammock in Glenn Reynolds’s backyard” videos. But I’m sure they have data proving that people with video game consoles mysteriously start paying for content they wouldn’t watch in a million years for free once they discover that they can watch the intertubes on the teevee! This makes pets.com look like a better business model than Microsoft…

…Thers also had the last point. An example of “minds who are at least smart enough not to invest 7 million dollars in Pajamas Media think alike,” I guess…

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